Welcome to Gibbs-rbb Strategic Communications. My name is Jeff Graubard, and I’m truly honored to be the organization’s first employee.

I ran my own PR shop in Soho (NYC) for 20 years and am kind of used to being out on a limb. But not here. I’m surrounded by almost 200 employees of two fantastic PR agencies, Gibbs & Soell and rbb Public Relations – all of them eager to contribute to our new venture.

The principals became acquainted over the years and, last spring, decided to join forces to offer the food/beverage industry (initially) a best-in-practice full suite of services.

We’re building our practice around the concept of the Conscious Consumer. Everyone seems to be interested – some of us obsessively – about how food is produced, marketed and distributed. And as communication professionals, we are dedicated to helping you – the manufacturers, marketers and distributors – tell your story.

Stop by here often and weigh in with your thoughts. I’ll be joined by my colleagues at both agencies sharing their insights.

Dig in!